Workshop: How to boost collaboration and innovation in the European defence industry
2 days – 1 or 2 facilitators – 25 people Maximum
Highlights of this workshop for the EU defence industry
1. Turn Cultural Diversity into Your Secret Weapon for Innovation, Excellence, and Speed
2. Eliminate Friction and Strengthen Collaboration with Cultural & Emotional Intelligence
3. Ignite Passion and Keep Your Team Consistently Motivated
What is the purpose of this workshop for the defence industry
This Gugin workshop equips defence industry companies in Europe and Canada with the tools to leverage cultural diversity for faster innovation and efficient product delivery. By embracing diverse perspectives, participants will learn to enhance collaboration, problem-solving, and decision-making, leading to a more agile and competitive defence sector.
One of the European Defence Fund‘s primary goals is to promote cooperation between companies, including SMEs, and research actors throughout the Union.
The EU Defence Innovation Scheme (EUDIS) is an instrument enabled by the European Defence Fund (EDF) to strengthen defence innovation in the European Union.
What will you learn?
• Leveraging Cultural Diversity for Innovation – Apply practical techniques to turn diverse perspectives into actionable, innovative solutions for companies in the defence industries in Europe and Canada.
• Quick Wins for Cross-Cultural Collaboration – Implement immediate strategies to improve teamwork, trust, and communication across European and Canadian teams.
• Accelerating Decision-Making & Product Delivery – Use cultural insights to streamline processes, reduce misunderstandings, and speed up execution.
• Bridging Communication Gaps Effectively – Adopt clear frameworks for overcoming language and cultural barriers to ensure smooth cooperation between the companies involved in a European and/or Canadian defence project
• Building High-Performance Multinational Teams – Apply hands-on leadership techniques to foster alignment, motivation, and efficiency in diverse teams.
• Actionable and ready-to-use Strategies for Immediate Impact – Develop a personalised action plan with concrete steps to improve collaboration and innovation right away.
Course options
This course is offered in two formats: a 1-day option and a more comprehensive 2-day option. The extended duration of the 2-day course allows for additional exercises and provides ample time to apply creative problem-solving solutions directly to real challenges within your organisation.
Research Projects for the European Defence Industry
Gugin can also gain new knowledge for your organisation about your readiness for collaborating across cultures
- We conduct confidential leadership research to align diverse national cultures within multinational defence programmes.
- Our insights help build mutual trust and shared leadership values across borders and institutions.
- We identify cultural barriers to innovation and offer strategies to foster adaptive, future-focused leadership.
- Our tailored frameworks support smoother collaboration in high-stakes, politically sensitive environments.
- We enable defence stakeholders to lead with clarity, cultural intelligence, and a unified strategic vision.
Learn more about Gugin Leadership Research Institute
Why should you choose Cross-Cultural training from Gugin?
From we started the company in 2001 we knew we would need an engine that could keep us ahead of the competition and constantly deliver world-class consultancy and training. The world is constantly changing and we need to change with it and ideally develop services that address the agenda of tomorrow. Gugin stands on 3 pillars: Consulting, Training and Research. They fuel each other with great ideas for innovation and service development. When, for instance, we are helping a company with corporate cultural change we might discover cross-cultural issues, we haven’t seen before. We then research it further and find a great solution for the client and we can upgrade our training portfolio.
So you will NEVER experience us using 50-year-old research, like Hofstede’s cultural dimensions, which promotes cultural stereotypes based on nationalities. In fact, our research has shown that these stereotypes don’t exist and that if you promote stereotypes like “the French are like… and the Canadians are like…” you will just create more conflicts.
In everything we do, we focus on how to create synergies from cultural diversity, and our approach is generic. Bringing different nationalities together is no different from bringing different companies, professions, age groups, or sub-cultures inside a company together. All our training gives you a generic tool for leveraging cultural diversity, no matter where it exists.
We develop generic cultural intelligence you can use everywhere
About Gugin Training Modules
Flexible, Impactful, and Tailored to Your Needs
All our corporate training modules are designed to be intensive, highly interactive learning experiences. You can mix and match modules to suit your specific goals, or integrate them seamlessly into your existing training programmes or corporate university curriculum. We also offer longer, in-depth courses for those seeking a more comprehensive learning journey.
If our standard courses don’t fully meet your needs, we frequently co-create bespoke training and coaching programmes with our clients — ensuring every session delivers maximum relevance and value.
Who Should Attend
These courses are ideal for professionals with first-hand cross-cultural experience — individuals who have found themselves outside their cultural comfort zone and had to navigate uncertainty. This background ensures that participants can immediately relate to the challenges and tools we explore.
Logistics
You are welcome to arrange the venue and manage participant logistics — Gugin will provide the expert facilitator and all course materials. Alternatively, we can take care of everything as a full-service course organiser if preferred. Each training module is designed for up to 12 participants, ensuring a dynamic yet personalised learning environment.
Take the Next Step
Discover how Gugin’s training can elevate your team’s cultural competence and global collaboration. Join the many leading organisations who trust Gugin to turn cultural challenges into strategic advantages — and see the results for yourself.